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International Journal of IT-based Management for Smart Business

Volume 4, No. 1, 2017, pp 7-12
http://dx.doi.org/10.21742/ijitmsb.2017.4.1.02

Abstract



Analysis of Start-up Environment in Start-up Decision Process for prep Entrepreneur



    Kyungyoung Ohk , Jeawon Hong
    Sookmyung Woman's University, Seoul, Korea
    Gyeongnam National University of Science and Technology, Korea

    Abstract

    The purpose of this study is to explore the factors of entrepreneurial environment in the process of entrepreneurial decision - making and to analyze the influence of these entrepreneurial environmental factors on entrepreneurship intention. The results of this study are as follows: First, perceived social entrepreneurial environment positively influences entrepreneurial intention. Second, perceived personal entrepreneurial environment of prospective founders has a positive effect on entrepreneurship intention. This means that in order to improve the entrepreneurial intentions of pre-founders, there should be efforts to take the initiative's ability to stand up in the personal work environment of the pre-founders based on the creation of the social start-up environment.


 

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